
For three consecutive years, True Life Canvas has held the top spot as North Idaho’s Best Permanent Cosmetics provider.
But that’s not the only honor which owners Hayley Shortridge-Gabriel and Aaron Gabriel have been bestowed; between them the couple have also been named Top 30 Under 40 business professionals three times. Since the two merged their talents 11 years ago and formed this business, True Life Canvas has developed into a beautiful boutique medspa in Riverstone.
True Life Canvas specializes in:
- Permanent cosmetics (digital microblading for brows)
- Paramedical tattooing(3D areola and scar camouflage tattooing)
- Cosmetic injectables (Botox, Xeomin, Filler, Kybella, and PRP Injections)
- Morpheus8 (nicknamedthe non-surgical facelift)
- Intense pulse light therapy photofacials
- Laser hair reduction
- Emsculpt Neo Body Shaping
In short, True Life Canvas’s inspired cosmetic artistry will help you uncover your most beautiful you!
How they got started: Hayley’s background in the arts is key to what makes True Life Canvas a success.
Her father is nationally acclaimed artist Stephen Shortridge, and Hayley paints as well. When she discovered she could do areola tattooing and scar camouflaging for breast cancer survivors, she decided to use her artistic ability to help others and True Life Canvas was formed.
Secrets of their success: “Our passion is to improve the quality of life for our clients,” says Hayley. “That is why we hand pick services that emphasize health and wellness or offer a more sustainable and natural approach to anti-aging.
“We believe every person is uniquely beautiful, so we don’t want them to leave looking like a different person. Instead we want them to leave empowered and confident, as well as feel a little more loved in the process.”
What inspires her: “My husband, Aaron, is my biggest inspiration in business. He can somehow do the job of 10 people and see things so easily that others – including myself – take a while to figure out. He, along with our incredible staff, are the secret sauce to our success.”
Why their employees stand out: “Our staff is everything! We only hire kind and loving people who are genuinely good people. Our clients can tell the difference when they walk in, often commenting about how welcomed and loved they feel.”
Client testimonials: “We believe in the artistry of subtlety. Whether it’s eyebrows or injectables, we believe in our work not being noticeable. The best compliment of our work is for our clients to continually hear how fantastic they look and their friends wanting to know their secret. We care strongly about our clients and are dedicated to providing only the best for them.”